Small Business Minister Paul Scully MP recently visited Electric Playbox, the immersive digital gaming experience based in an arch on Scoresby Street in London.

During his visit, the Minister gave his backing for the #loveyourlocalarches campaign, which has been running throughout August and aims to increase the visibility of railway arch businesses within their communities and increase footfall to help thousands of small companies recover from the impacts of the Coronavirus pandemic. The campaign culminates in an Arch Day on Saturday 29 August.

Paul Scully said: “There are lots of restaurants, cafes, start-ups and other small businesses based in railway arches, so we hope that the campaign will encourage people to come out and support them. The arches are fantastic spaces for great local businesses who need people to come back and use them.”

Electric Playbox was created by Tough-Mudder founders Will Dean and David Spindler to bring people together through shared play. Using immersive digital technology, the company offers interactive adventures and experiences. Toby Cowan, vice-president of operations at Electric Playbox, said: “It’s brilliant to be welcoming customers back to Electric Playbox. We offer immersive digital games that you play with your friends. It was great to have Paul Scully come and visit us today, we really appreciate him supporting the campaign. It’s a great way to encourage people to come out and support small businesses like ours.”

Electric Playbox operates from an arch at 83 Scoresby Street in Southwark. For more information visit www.electricplaybox.com.